AS Roma's Summer of Promise

Photo: AS Roma Facebook

It has been a busy summer for Roma and I have to say that I am pretty pleased with the work Franco Baldini and Walter Sabatini have done so far. Zdenek Zeman's appointment as manager shows Roma's continued commitment to attacking football (Zeman's Pescara scored 90 goals in 42 games on their way to the 2011-12 Serie B title). The players Roma have brought in are young, full of potential and fit the club's spending model. Anyone clamoring for star signings is going to be disappointed in the years ahead, as it looks like the club is taking the smarter approach grounded in financial sustainability and youth development. I am also impressed at Roma's marketing and PR efforts. The awesome US ballpark tour idea aside, the club's new website/webstore design and increased presence on social media platforms are going to be key factors in Roma's growth. But, the single most important factor that will determine Roma's global popularity will always be silverware.

Zeman and the boys need to get it done on the pitch.


Cheers,
-Mike